HR & marketing departments:
This service aims to help the company’s stakeholders shape a better organization when it comes to integrating and responding Social Media. After a strong brief and 2 workshops, we’ll refine your business priorities and start crawling the web. At the end, we’ll get social patterns of the diverse profiles you need to address
- What can I do when my brand is criticized online because of a live-problem?
- What do customers generally say? Is there a way to rationalize the different kinds of problems in few patterns?
- Who’s the most legitimate to answer? What are the different steps in your Response System?
- What are the critical indicators and where do you need to look for?
- What do potential candidates look for when they want to apply for your company?
- Are there interesting sources which need to be outreached or at least listened to?
- Is there a fake rumor which needs to be denied?
- What’s the social journey of these candidates?
- digital SWOT analysis (= definition of an optimum for the client, based on the context analysis)
- Profiling of key targets and their social journey
- Tools: depending on the budget
- Tailor-made set of digital tools
Rates (OOP: preferred tools)
- Simple audits starting from £4K (6 days Digital Analyst)
- Social Business Engineering