FI Week #34 #35 #36 #37 #38 #39 #40 #41 #42 #43: Spring-not-break

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FI Week #34 #35 #36 #37 #38 #39 #40 #41 #42 #43: Spring-not-breakThe Agency Way Of Life, Weekly news

by Laurent Francois on April 12, 2013 with 0 comments

Fashion Week was over and we haven’t really recovered yet! Epic times, as usual. We’ve presented an interesting campaign which shall go viral in few weeks for one of our clients: it’s gonna be fun! Laurent wrote an article called “don’t only measure your brand success with Direct ROI indicators“. This post has been massively …

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FI Week #31 #32 #33: new clients, new dreams

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FI Week #31 #32 #33: new clients, new dreamsWeekly news

by Laurent Francois on February 8, 2013 with 0 comments

It’s soon Valentine’s Day, but our hearts already have a strong digital pulse these days! Here are some fresh French Ideas news. It’s now official: we’re working with ELAN for Huawei France on some digital projects. Yiha! Great ambition as Huawei Device wants to reach the top 3 of smartphones brands in France by 2015 …

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FI week #24 #25 #26: business as not usual

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FI week #24 #25 #26: business as not usualThe Agency Way Of Life, Weekly news

by Laurent Francois on December 21, 2012 with 0 comments

Aloha! As the digital industries are moving fast, we’re also surfing and having some difficulties to write here very regularly. At the end, many managers declare about their activities that it’s “business as usual”. The truth is that there’s not such thing. Business as not usual should be a better idea. ANYWAY. A busy December, …

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FI Week #21 #22 #23 Never Rest In Peace

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FI Week #21 #22 #23 Never Rest In PeaceThe Agency Way Of Life, Weekly news

by Laurent Francois on December 3, 2012 with 0 comments

November was not really dedicated to moustache Movember; it was more about beard and butterflies so to say! Basically. we’ve worked for JWT on Social Design topics. Very intense and great teams there, let’s see how it’ll go! another CSR/Cause related development with ELAN in Paris… Laurent wrote an article on…SOCIAL DESIGN! for Social Media …

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FI Week #19 & #20: it’s all about real life, sweetie

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FI Week #19 & #20: it’s all about real life, sweetieWeekly news

by Laurent Francois on November 9, 2012 with 0 comments

What’s good with epic times is when these times keep being epic the weeks after. Indeed. we’ve been involved a lot within JWT projects … confidential brands of course, but a lot of fun and inspiring modelizations… Many projects with ELAN in Paris. Our relationship is slightly growing…GOOD! Laurent was in Paris, as he was …

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FI Week #12 #13 #14 #15: Critical Mass

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FI Week #12 #13 #14 #15: Critical MassThe Agency Way Of Life, Weekly news

by Laurent Francois on October 9, 2012 with 0 comments

It’s – again – been crazy weeks for French Ideas. Here’s a quick summary of what’s going on… Remember the pitch in which we were involved? Well, we’ve apparently won…More details as soon as possible… We’ve been heavily working around youth and activism for a global pitch…We’re still involved on this topic, and the next …

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#FI Week #8 #9 #10 #11: Long live community design

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#FI Week #8 #9 #10 #11: Long live community designWeekly news

by Laurent Francois on September 11, 2012 with 1 comments

Well well well! August was not very quiet after all, and many developments are on their way, in London AND Paris. first BIG news: Le Boulevardier (French version of Hit Bag) has just been ranked #1 fashion blog in France on ebuzzing lab. It’s a good milestone for Vu Quan Nguyen (that you’ve discovered on …

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Diamond Jubilee: when the Queen meets the Social Crowd

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Diamond Jubilee: when the Queen meets the Social CrowdSocial Stories

by Laurent Francois on June 7, 2012 with 0 comments

It’s been a crazy week, thanks to Diamond Jubilee. Let’s face it: Queen Elizabeth II gave a true lesson of Social Media in politics. 1 billion tweets (more than the Royal Wedding, imagine…), events in every store and street in the UK, call to actions everywhere…And a synergy between consumers, citizens, brands, government…Some insights on …

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“Good business is the best art”: when Art Direction meets Social Media Marketing

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“Good business is the best art”: when Art Direction meets Social Media MarketingPartners

by Laurent Francois on May 25, 2012 with 1 comments

Vu Quan and Laurent know each other pretty well. They’ve done Sciences Po together, and they now blog on Le Boulevardier and Hit Bag. They’re also more and more involved in creative social projects. French Ideas and Le Dixieme, Vu Quan’s ambitious anti-concept store dedicated to contemporary men’s lifestyles & art direction in Lyon are …

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