fringe festival | French Ideas agency

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FI Week #3: freelance freestyleWeekly news

by Laurent Francois on July 13, 2012 with 0 comments

Every week, the status of our work, and the diverse on-going projects. A kind of lively agency diary so to say. So it’s for us but it’s also for you Monday: first developments for Shoreditch Fringe Festival Tuesday: consolidation of diverse tools and stage 2 for our mobile API Wednesday: tons of emailings Thursday: …

Tags: fringe festival, glam, glug, glug creative, notworking

FI on Social Media Today

Adobe Summit 2013: Predicting the Last Milliseconds of Truth. April 24, 2013
Adobe Summit 2013 started this morning with some major announcements. Adobe has just released a new Predictive Publishing for Facebook, which aims to forecast social content performance to maximise engagement and ROI. It opens the gate to a new era for Social Media and new challenges for organizations. […]
LaurentFrancois
The Social Media World's Not Flat: Consequences for Measuring Engagement April 15, 2013
A lot of social media agencies claim that the world's flat, which we think it's absolutely wrong and misleading. As the social media world is conceptually deep, there's a critical need to reinvent the criteria of engagement. […]
LaurentFrancois
Don't Only Measure Your Brand Success With Direct ROI Indicators March 8, 2013
Unilever marketers say that they are "questioning the logic of shifting big budgets to social media, when the equivalent spent on in-store promotions can deliver an ROI up to 50% higher." They miss the point: social media is about shaping brands over time. […]
LaurentFrancois
Adgate in France: Free (ISP) vs Google, Business World vs Net Neutrality January 4, 2013
Free, one of the most important internet providers in France is now blocking ads to subscribers thanks to an opt-out system. In this war versus Google, Net Neutrality now seems to become an uncertain objective. A pretty scary consequence of an internet shaped by businesses, not social good. […]
LaurentFrancois

Posts Tagged 'fringe festival'

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FI Week #3: freelance freestyleWeekly news